With over 5.7 million small-medium enterprises (SMEs) in the UK, it’s quickly becoming hard to stand out from the crowd. At this time, content can be a powerful differentiator where product is just not enough.


As brands realise this opportunity, it is becoming increasingly difficult to stand apart. In this e-book, we take a look at how small businesses, startups and scale-ups can use content marketing to reach new customers, maintain a competitive edge and drive sales.

This essential guide will help navigate a complex environment by explaining:

  • What content marketing is

  • The basic elements of a content marketing strategy

  • Commonly avaliable tools you can use for free

  • The often ignored challenges

  • Simple steps for creating your own content strategy from scratch

This can be applied to any business, but is a must-read for the growth minded business owner.


Discover how content can be an essential tool for driving growth for your business